I'm a designer turning ideas into meaningful digital products.
I combine strategic vision with hands-on execution to create simple solutions to complex problems, designing products for global brands that make a real difference in people's lives.
At Alice, I'm helping to make the world healthier by delivering experiences that empower people to take better care of themselves.
Currently leading the design for Alice Agora squad, the app's central care hub and primary entry point that connects members with health professionals. My focus is on evolving how members navigate their health journey, seamlessly connecting them to services and information within the Alice ecosystem. I work closely with Product and Engineering to shape the experience and drive product growth.
During my 5.5 years at Work & Co, I designed digital products for global brands including Nike, TikTok, Amazon, Google, Gatorade, Pfizer and Itaú. Progressed from Designer to Design Lead, driving digital products, design systems, prototypes, and detailed visual deliverables. As a Design Lead, combined hands-on execution with strategic responsibilities like defining product direction, aligning design with business goals, and collaborating with stakeholders, while also mentoring junior designers on craft and career development.
In-house Designer at Beldi, a Brazilian wellness startup, overseeing end-to-end design initiatives across branding, editorial, graphic design, illustration, digital interfaces, and environmental signage. Contributed strategically to the development and consistency of the brand's visual identity across all physical and digital touchpoints.
Designer at a Brazilian studio specializing in cultural and exhibition design. Led the graphic design for the Tropicália exhibition at CCBB-Rio, contributing to the visual storytelling and spatial experience of the exhibit. Responsibilities included concept development, visual identity, signage, and printed materials.
Designer at an independent design studio specializing in graphic, editorial, and branding projects for the Brazilian cultural sector. Worked closely with clients to develop visual identities, publications, editorials, and communication materials that aligned with the unique narratives and values of each project.
Contributed to projects involving packaging design, visual identities, signage, and marketing materials for major Brazilian brands.
Responsible for creating visual identities, graphic and editorial projects, packaging, and signage for various university initiatives and events. Worked closely with academic departments and print producers.
Front-end Basics Aprender Design Issued Dec 2020
I'm passionate about art and believe music is the best way to get to know someone. Here are some things I've been listening to:
This site was built entirely using Claude Code.
No Figma files were harmed in the making of this portfolio.
The font used is BDO Grotesk by Deni Angora — Lokal Container Foundry.